Thursday, April 11, 2013

Weekly Task 5 - Nissan Leaf Advertising

Title: Design An Advertising For Nissan Leaf. It have to be in a series.
The Nissan Leaf (also formatted "LEAF" as a backronym for Leading, Environmentally friendly, Affordable, Family car) is a five-doorhatchback electric car manufactured by Nissan and introduced in Japan and the United States in December 2010. The US Environmental Protection Agency official range for the 2013 model year Leaf is 121 km (75 mi) and rated the Leaf's combined fuel economy at 115 miles per gallon gasoline equivalent (2.0 L/100 km). The 2013 Leaf has a range of 200 km (120 mi) on the New European Driving Cycle.
Deliveries to retail customers began in the United States and Japan in December 2010, followed by various European countries and Canada in 2011, and as of February 2013, is available in 17 European countries, Australia and other international markets. The Leaf is the world's best selling highway-capable all-electric car ever, and global sales reached the 50,000 units sold milestone by mid February 2013. Worldwide sales are led by Japan with 22,000 units; the United States with 20,000 units; Europe with 7,000 units delivered; and the rest of the world with 1,000 units. European sales are led by Norway with more than 3,300 units sold through February 2013.
As an all-electric car, the Nissan Leaf produces no tailpipe pollution or greenhouse gas emissions at the point of operation, and contributes to reduce dependence on petroleum. Among other awards and recognition, the Nissan Leaf won the 2010 Green Car Vision Award, the 2011 European Car of the Year, the 2011 World Car of the Year, and the 2011–2012 Car of the Year Japan.

This is my mind-map for Nissan Leaf.
I come out with three main points on this task.
1st is petrol free, 2nd is emissions free, 3rd is tailpipe free.

This is the advertising
This is the First Nissan Leaf Advertising.
It main point is it is petrol free. 
I use the fuel tank meter to show that Nissan Leaf do not use fuel or petrol. 
Future is brighter with Nissan Leaf petrol free.

This is the Second Nissan Leaf Advertising
It main point is it is emissions free.
I use the Nissan Leaf car shape and inside contain of the battery
meter to show that Nissan Leaf totally 100% use battery and electric.
Natural is better with Nissan Leaf emissions free.

This is the Third Nissan Leaf Advertising
It main point is it is tailpipe free.
I use the car tailpipe and leaf that represent smoke to show
that Nissan Leaf do not let out smoke and it have no tailpipe at all.
Environment is cleaner with Nissan Leaf tailpipe free.

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