CopyWriting Final

For this Copy Writing Subject, first I choose to pick Blood donation as my tittle.

But after that I change the title to Anti Racism and misconception about health.

What is Blood Donation?
- Blood drawn voluntarily, transfer to another person

Type of  Blood Donation?
1. Allogeneic also called homologous donation
- is when a donor gives blood for storage at a blood bank for transfusion to an unknown recipient

2. Directed donations
- are relatively rare when an established supply exists

3. Replacement donor donation
- is a hybrid of the two and is common in developing countries which means a friend or family member of the recipient donates blood to replace the stored blood used in a transfusion, ensuring a consistent supply.

4. Autologous donation
a person has blood stored that will be transfused back to the donor at a later date, usually after surgery

Place for Blood Donation?
- shopping center, workplace, school, or house of worship.

Basic Requirement for Blood Donation:-
- 16 years old - 60 years old (16-17 minors cannot donate without permission from a parent or guardian.)
- weight at least 45 kg for both male and female
- Feeling well that day. Not having colds, coughs or flu in the last one week. No fever (Temperature > 7.5°C) in the last 3 weeks 

- Haemoglobin level at least 12.5 g/dl

Times between blood donation
- at least 12 weeks (3 months) between each donation

Major illness or Surgery

• Diseases of the heart or lungs (Donors who are asthmatic and without symptoms of asthma is eligible)
• Cancer 
• High blood pressure on medication 
• Diabetes on medication 
• Abnormal bleeding tendency or blood disorder 
• HIV, AIDS or symptoms of AIDS, such as unexplained fevers, severe night sweats, unexpected weight loss, swollen glands, chronic diarrhoea or rare cancer 
• Uncontrolled seizures after infancy 
• Hepatitis B or C 
• Syphilis
• Major surgery (can donate after 12 months) 

Common Reason for Temporary cannot donate blood

• Cold, flu or sore throat, please wait one week after recovery or treatment
• Tooth extraction or dental work, please wait 3 days after treatment
• Skin infections (minor), wait 1 week after complete healing
• Normal pregnancy, please wait 6 weeks after delivery and when you are not breast-feeding.
• Travelled to Philippines or India, please wait 4 months before donation
• Close contact with Hepatitis B, wait 12 months and after full course of hepatitis B vaccination (and shown a satisfactory antibody response)
• Infectious Diseases e.g. Chickenpox, Measles, Dengue, wait 6 months after recovery

- Answer questions about Medical History.
- Take a short physical examination to make sure the donation is not hazardous to his or her health.

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HIV - Human immunodeficiency virus

- lentivirus (slow disease) that causes Acquired Immunodeficiency Syndrome (AIDS)

- humans which progressive failure of the immune system allows life-threatening opportunistic infections and cancers to thrive.

- occurs by the transfer of blood, semen, vaginal fluid, pre-ejaculate, or breast milk.

Medical History

- a patient is information gained by a physician by asking specific questions

Process:-

• Identification and demographics: name, age, height, weight.
• The "chief complaint (CC)" - the major health problem or concern, and its time course (e.g. chest pain for past 4 hours).
• History of the present illness (HPI) - details about the complaints, enumerated in the CC. (Also often called 'History of presenting complaint' or HPC.)
• Past medical history (PMH) (including major illnesses, any previous surgery/operations (sometimes distinguished as "Past Surgical History" or PSH), any current ongoing illness, e.g. diabetes).
• Review of systems (ROS) Systematic questioning about different organ systems
• Family diseases - especially those relevant to the patient's chief complaint.
• Childhood diseases - this is very important in pediatrics.
• Social history (medicine) - including living arrangements, occupation, marital status, number of children, drug use (including tobacco, alcohol, other recreational drug use), recent foreign travel, and exposure to environmental pathogens through recreational activities or pets.
• Regular and acute medications (including those prescribed by doctors, and others obtained over-the-counter or alternative medicine)
• Allergies - to medications, food, latex, and other environmental factors
• Sexual history

Physical examination
- is the process by which a medical professional investigates the body of a patient for signs of disease.

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Donor and recipient table

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Blood donation Quote:-
1. Blood is meant to circulate, pass it around.
2.Donation of blood means a few minutes to you but a lifetime for somebody else.
3. Share a little, Care a little - Donate blood.
4. The blood donor of today may be recipient of tomorrow
5. Blood donation cost you nothing but save a life.
6. You're somebody's type.
7. The life you save may be your child's.
8. Every drop counts
9. Five minute of your time + 350 ml of blood = one life saved.
10. Go for a run in another's veins

My Own copy writing:-
1. Tears cannot save a life but your blood can.
2. Accident don't take holidays, donate now
3. Blood is costless, donate now
4. A unit of blood keeps the death away.
5. Your blood is interest ruining in others people veins.
6. Life have duration, you should join duration
7. Fresh blood is better, don't wait until you dry out.
8. Pass your blood around, see who needs it
9. Give your blood to someone who is needing.
10. A drop can save a life.
11. Let me carry your blood.
12. Find a need and fill it.

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Visual for Blood donation

The death is being press down by the blood drop

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After a discusion with lecturer, because I am not a user or even second user for blood donation.

So I decided to change my direction to misconception from blood donation.

In my previous research, I found out that Blood group A and Blood group B can produce

Blood group O child as long as AO exist.

The following is some of the visual:

So I create a copy writing which is

Don't Judge Too Quickly.

with the following visual

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Chromosome Inheritance 

50% of getting deaf only 

As for the Misconception of health - Don't determine too quickly.

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Before that, I also ask around my friends and ex-classmates,

I found out that if they are Malay, they will not receive blood from chinese because chinese eat pork

which Malay cannot accept.

For Chinese, they also says if it is not so necessary they will not take in others race blood just because they do not like it.

For me, I think that race does not effect the blood, so don't be Racism.

Racism is generally defined as actions, practices, or beliefs that consider the human species to be divided into races with shared traits, abilities, or qualities, such as personality, intellect, morality, or other cultural behavioral characteristics, and especially the belief that races can be ranked as inherently superior or inferior to others, or that members of different races should be treated differently

Supremacism is the belief that a particular race, species, ethnic group, religion, gender, sexual orientation, class, belief system or culture is superior to others and entitles those who identify with it to dominate, control or rule those who do not.

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Anti-Supremacim copy writing

Kids Are Colour Blind, why aren't we?

We used to be Colour blind, why change it?

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What have I learn from this copywriting class:

I am not brainless, I just do not use my brain a lot and
I am not sensitive enough though environment and everything beside or around me.
I always spill out what is on my mind and did not really notice what is on others people mind.
Though this class I have learnt that I have to stand on the spot to think what others people thought
and spill it out the voice on behave of others.